Strategy from Logitech for Successful Company Performance in the Hybrid Era


COMPANY Logitech, Saturday (17/6). share the seven best strategies for companies to adapt to changes in how people prefer to work today.

Even though working hybrid providing more flexibility, it also brings new challenges both for companies and for employees to be able to create the best work environment in the new normal.

In the early days of the pandemic, the world was debating through the news and social media about which is better, working from home or the office.

Currently, it can be seen that hybrid working will continue to do so, even after social restrictions are relaxed.

Hybrid working provide flexibility for employees to work from both the office and home.

Around 85% of Indonesian employees asked for post-pandemic flexibility regarding work locations and hours, and 53% of employees believed that flexible workplace arrangements would increase company productivity.

Read also: Improve Employee Welfare Through a Hybrid Work Environment

Although most of the work is completed while at home, the respondents tend to work overtime.

According to a recent Logitech study, 55% of companies with more than 10,000 employees say they work overtime while at home.

Those in the role of individual contributors spent more time at home (52%) than those at C-level (33%).

Bayu Eko Susetio, Video Collaboration Lead at Logitech Indonesia, said, “Despite these changes, more and more people find the hybrid work model to be more stressful because it doesn’t provide a clear line between work and time at home.”

“The usual rhythm of work is getting disrupted by the work schedule” hybrid. Therefore, companies need to know the best steps to maximize the existing trends towards the company’s objectives,” said Bayu in a press statement, Saturday (17/6)

Setting up a work environment in the hybrid era

In fact, video meetings will continue to be essential to collaboration and social connection with more and more people working remotely.

In the months ahead, the issue facing the company is not cutting back on video conferencing; but find the best way to manage its function and create a good working environment so that it can produce maximum productivity and effectiveness.

A hybrid work model – where employees can move between both locations – is the best way to ensure work is successful by combining all the benefits of the new world with the old, social collaborative energy.

It’s no wonder that the same Logitech study found 71% of companies plan to allow employees to work hybridly in the future, although some people still miss the hustle and bustle of the workplace.

Therefore, here are the seven best strategies for companies to improve working conditions at home for employees from wherever they work now, be it hybrid or work completely remotely:

Video-enabled meeting rooms. During the pandemic, companies have seen video as an effective solution to support meeting needs when the team is unable to be present at the venue.

It is also popular with direct users: 78% of participants meeting prefer to follow video meeting compared to meetings with audio only.

Thus, space meeting supported by video technology is essential to accommodate collaboration between employees working remotely and from the office.

The next step to maximize the potential of video technology in activities meeting includes budget adjustments to space meeting equipped with video technology, as well as introducing remote control tools such as Logitech Sync to keep the technology used always up to date.

Complete a remote workspace like an office. Investing in remote workspaces is like a desk in an office.

Companies can standardize remote work arrangements to make it easy, comfortable, and support maximum productivity.

Ensure that employees can be seen and heard during video meetings—despite the background noise—by using a dedicated webcam and noise-canceling headset.

Investing in easy-to-use office-standard technology can instantly increase employee engagement, collaboration and productivity.


With more and more employees working remotely, companies must focus on making meetings more inclusive.

Remote participants can feel like a ‘second class society’ while on a video call with colleagues in the office.

They miss important interactions in the room or may have trouble keeping up with the flow meeting. Ensuring all employees feel engaged and equal is critical to maintaining effective collaboration in hybrid work situations.

One way to achieve this is by leveraging technologies such as modern video conferencing platforms that allow seamless interaction for both in-office and remote employees.


With no commuting to do, work can easily be carried over past the end of the working day. Companies can provide guidelines for employees to set strict boundaries between work and personal time.


Schedule regular ‘concentration days’ where employees are encouraged to step away from communication platforms (such as Teams) and set a schedule on the calendar in advance to give them a day of uninterrupted meetings to complete important tasks.


Investment in your employees, if the company reduces the need for physical offices to cater for a hybrid way of working, the saved expenses can be invested in supporting employees through more training programs or providing better equipment such as (comfortable desks and chairs, webcams/headsets company standards) and support employees to take advantage of new advantages.


Keep the company culture alive by maintaining social activities such as tbonding, team building regularly, or trivial activities like drinking coffee together in the morning.

Although the implementation has been successful, there is still a lot that needs to be done to improve the workplace, office, home, and hybrid modern one.

Today, businesses have a great opportunity to get the best out of their teams by making their lives easier.

By taking the time to consider the factors that make employees successful, a company can fine-tune its operations to achieve efficiency and ensure employee satisfaction at the same time.

“This requires a careful focus on planning and implementing solutions that give employees the power to reach their full potential – because when employees succeed, the work will also succeed,” said Bayu. (RO/OL-09)


Gallery for Strategy from Logitech for Successful Company Performance in the Hybrid Era